How we work

One clear point of view.
One point of accountability.

We do more than recommend. When it is useful, we help turn the decision into action.

The model

From question to action. One accountable operator.

UNDERSTANDThe client and the opportunitySHAPEThe commercial approach takes formDELIVERPicor joins the organisationBUILDCustomers, partners and pipeline developSTAY CLOSEAn ongoing strategic adviser
  1. 01

    Understand

    We get inside your business and the opportunity, then understand the customers, competitors, regulation and commercial realities of the market.

  2. 02

    Shape

    We work out what needs to change, from proposition and positioning to pricing, partnerships, target customers and route to market.

  3. 03

    Deliver

    We work as part of your team, whether as a strategic partner, commercial lead, business development function or local market presence.

  4. 04

    Build

    We build pipeline, partnerships, relationships, processes and commercial capability, and when the time is right we help establish your permanent internal team.

  5. 05

    Stay close

    As your business develops our role evolves with it. We can remain embedded, work alongside the team we have helped build, or stay close as an ongoing adviser.

Principles

What we won't do.

No generic recommendations

The advice is grounded in your business, your choices and what can actually be done.

No distance from execution

When useful, we stay involved and work alongside your team.

No permanent dependency

We transfer the work when foundations exist.

No commission-only sales

We engage on retainer with clear commercial outcomes, not as outsourced salespeople.

Ready to start? A first call costs nothing.

Contact us